Restaurant businesses today must provide clients with a mobile app experience. Online orders and takeout have been the sole options for eateries to remain open during pandemic-related closures in the past years. Consumer preferences and habits have altered as a result.
In the post-COVID era, ordering food, reserving tables, and discovering restaurants will all still be possible through mobile devices. Because of this, creating a mobile app for a restaurant is a great investment for attracting consumers now and in the future.
So, if you are thinking to monetize on a restaurant delivery app, Webtek Digital, the best app development company in Dubai can help you. Keep reading this blog to know how.
The Growing Demand ForMobile App Development For Ios And Android
Apps help restaurants run more efficiently, reach new customers, and keep their current clients coming back. Join hands with a leading app development agency to create a restaurant app that will help you accomplish all of these goals.
KeepTwo Points In Mind:
- For any organization worldwide, mobile consumers represent a significant target market.
- Apps are preferred by users over mobile websites. They are therefore more inclined to use your services and place orders using a mobile application.
By making a regular phone call, people can, of course, reserve a table or order delivery of meals. However, to do so, they must Google a restaurant’s phone number and inquire about the menu and other order specifics, which takes a lot of time. The majority of people would favor apersonalized mobile app, a great substitute that deliversa more straightforward scenario and faster results. So, it’s high time you think about joining hands with an android and iOS app development company in Dubai.
A Customized Restaurant App Can Provide The Following Advantages In Addition To Access To The Biggest Client Group:
- Usability: Having access to alternatives for ordering food and reserving tables whenever one needs them is useful. Ordering only requires a few touches and requires no calls or conversations.
- Reducing operating expenses: A smartphone app automates a variety of tasks, from accepting online orders to booking tables. Employee management is not necessary.
- Location-based marketing: If you own a restaurant app, you can advertise location-based offers and tell users in the area about happenings and updates in the neighborhood.
- Better customer involvement: You may greatly improve customer engagement and retention by implementing a loyalty program, referral system, customized push notifications, and other tools. Let Webtek Digital, a top-notch iOS and android app development company in Dubaihelp you build one.
- In-app purchases: a cash-free environment improves user experience. By providing customers with numerous online payment alternatives, an app streamlines the process of placing orders.
- Social sharing: Integrate your application with multiple social networks, message boards, and other services to improve client base, brand recognition, and public perception. It will have a favorable effect on business and increase profits.
- Advanced analytics:Using advanced analytics, a mobile app can help you gather data on user behavior and use it to grow your restaurant company, enhance your offerings, and schedule supplies and inventory to manage traffic at busy times.
Your customers can quickly access the alternatives they want – all thanks to your restaurant app, which also offers more convenience and consumer satisfaction. If your clients are satisfied with the service, they are more inclined to use it frequently and also refer it to others. Now you can make it your reality by hiring the best app development company in Dubai.
Restaurant Apps Types
Not just eateries have made the switch to providing services through a smartphone app. Online meal ordering and delivery services are making huge profitsby using mobile apps too. One of the many sorts of restaurant apps that are available is a smartphone app for ordering food. The most popular subcategories that are currently in high demand are shown below:
- App for ordering food and booking tables
The most typical kind of restaurant app is this one. Customers can reserve a table online and place their food and drink orders in advance when they want to visit their favorite cafe. By doing this, you can guarantee that the food will be ready when your guests reach your eatery.
These applications seek to enhance dining, shorten wait times, and arrange for fuller tables. For clients who prefer online ordering, it typically represents a particular brand or restaurant. Creating an app has become so common these days that many poorly skilled app developers are also attempting it. So, you need to be careful about selecting an expert android app development company in Dubai.
- Food Delivery App
The pandemic propelled the food and beverage sector into the future by many years, and the demand for food delivery is growing. Orders from various restaurants can be delivered using specialist meal delivery apps like Uber Eats or DoorDash. To guarantee service quality and provide more inexpensive terms, some eateries, however, opt to deliver their food on their own.
Building a restaurant app to handle delivery orders makes sense if processing orders is your top concern. Customers can choose dishes from the menu, select the best delivery option, pay for the order, and check the status of their order online using such an app.
- Application for Restaurant Locating
This kind of app displays eateries near a specific place. Looking through pictures, menus, reviews, and other details aids consumers in choosing a bar or cafe. It also provides a phone number and directions to the establishment. To learn more about how restaurant locators work, consult the best app development company in Dubai.
- Ad-supported apps
Restaurants make special offers, deals, and discounts for their consumers to increase business. The ideal way to share all of these promotional efforts with a target audience is through a mobile application. To enable users to receive additional advantages, you can also incorporate a referral program, rewards, and loyalty scheme.
- Franchise Application
As a restaurant company, you must guarantee quality and uphold appropriate branding for every outlet when providing a franchise. Restaurant franchises can manage menus, prices, specials, and online orders for multi-location chains using a smartphone app. Additionally, it enables the tracking and management of the entire company from a single dashboard, the analysis of sales and customer behavior, and the restriction of access to specific functions for different user groups. With the growing demand for mobile app development for ios and android, creating a franchise app has become easier these days.
In the restaurant industry, mobile app marketing is a potent medium for boosting revenue and cultivating client loyalty. It enables efficient operations to be carried out despite various physical restrictions like pandemic lockdowns. Additionally, it lowers operational costs for handling orders, organizing the supply of goods, and controlling several internal procedures.
Consult Webtek Digital, the best app development company in Dubai, if your restaurant needs a mobile app for online ordering, delivery, reservations, promotions, and other commercial activities. The skilled app developers are available to assist at every level, from outlining the future app’s specifications to ensuring proper and economical implementation and post-production improvements. Let’s convert your investment in mobile development into a consistent rise in orders, and client happiness!
Are you unsure about the best time to organize and start your holiday campaigns? Want a list of the essential elements for your holiday marketing plan? The best social media marketing company in Dubai has created a thorough guide on marketing campaigns for the holidays. Read this blog to know everything you need in 2022.
Why Do Social Media Campaigns Need Advance Planning?
Strategic planning, often months in advance, is necessary for a social media campaign to be effective. Without a roadmap, you risk having ambiguous goals, unfinished creative materials, and an overstuffed content calendar. You can waste money on marketing as a result and fall short of important corporate objectives.
On the other hand, with a leading social media marketing agency in Dubai, you can plan and create:
- A clear social media campaign goal for making the most of your approach, time, and money
- Complete asset lists and timetables for production, editing, and publication that are realistic
- Timelines that permit stakeholder input and approvals to lower the likelihood of publishing errors
- Calendars for social media marketing that advertise ongoing projects and holiday campaigns without saturating followers
6 Crucial Components for Your Holiday Social Media Campaigns
Holiday marketing initiatives sometimes involve several different variables. Yours might incorporate SMS marketing, PPC ads, email marketing, and social media marketing. Planning for paid and organic social media initiatives will be the entire emphasis of this article. Here you will find out how a professional social media marketing company in Dubai works.
First and foremost, when you are outsourcing the services of a social media agency, you need a tool that facilitates collaboration between you both. You need to track the components of your social media strategy and establish plans with your team. From campaign ideas and posting platforms to creative assets and promotional links to publishing dates and approval status, you can then follow it all. When you hire the best social media marketing agency in Dubai, the experts will establish a clear communication system for smooth operation.
- Objectives for Social Media Marketing Campaign
Clarify your goals first when you are consulting with the social media agency you outsourced. Your ultimate goals for the majority of your holiday marketing activities might be sales and conversions. It’s possible that you need to accomplish goals like raising awareness of recently launched products or collecting qualified leads before you can expect to boost sales and conversions.
A popular social media marketing agency in Dubai will help you set goals for each target after choosing one or more. To create measurable objectives for your team’s social media campaigns, The experts will use key performance indicators (KPIs) for click-throughs, leads, conversions, and/or income.
- The Right Social Media Platforms for Your Campaigns
After that, decide which social media platforms to employ for your holiday marketing plan. It could be beneficial to use all social media channels where your brand is present or to concentrate on only one or two. When you hire an industry-best social media company in Dubai, the experts will review your objectives for the upcoming social media campaign and the outcomes of previous marketing campaigns to make the right choice for you.
It’s also useful to think about the features that each platform already has built in. For instance, Instagram might not be a suitable fit if a landing page is a crucial component of your campaign. Likewise, Twitter might not help you get the results you want if product tagging is important to your campaign. So, work with experienced marketers and figure out the best for your brand.
- Mapping Out the Right Marketing Strategy
Once you have found the right channels for your campaigns, consider how you might use those channels to further your objectives. Make an offer to your intended audience first. The following are some ways to think about it:
- To increase sales, offer a limited-time discount or develop a promotional code.
- To create leads, offer a lead magnet that can be downloaded or viewed.
- To encourage more purchases, use a loss leader that gives something away.
- To stimulate interest and draw in more customers, create a fun giveaway program.
- Collaborate with influencers to more successfully reach new target audiences.
- To communicate with customers, gather and distribute user-generated content.
- Promote your company and increase exposure by holding a contest or giveaway.
- To increase reach and revenue beyond organic constraints, use social media advertising.
There are so many creative ways to make some noise and increase the hype about your brand, products, and services. Work with the best social media company in Dubai to find out what works the most for your campaigns.
- Creative Resources
Start compiling a list of the creative resources your campaign will require after developing a social media plan. To help you with your thinking, consider the following ideas:
- Photos and videos of your products to promote your new product range.
- Use lifestyle images and videos to give your material an authentic feel.
- Branded visuals that highlight your momentary discounts and promotions.
- Videos in form of Stories, Reels, TikTok, or YouTube vlogs.
Depending on how many social media posts you intend to publish, your social media agency will finalize the type and number of posts for your campaigns.
- Organic Content for Social Media
Start creating organic holiday marketing content once you have your offers, campaign URLs, and creative assets in place. The experts of a leading social media agency in Dubai will also provide great copywriting services to enhance your customer journey.
For instance, it’s frequently beneficial to tease your offer at the start of your holiday promotion to increase awareness. Then you may alternate postings that are sales-focused with articles that are pertinent to clients’ holiday-related problems.
- Paid Content on Social Media
Create a funnel with the help of the best social media company in Dubai to lead your target audience through the customer journey when you create sponsored content. To transform prospective customers from engaged prospects to content holiday shoppers, use remarketing audiences intelligently.
For instance, you might begin with an advertisement that focuses on raising awareness of your brand while introducing your target market to your goods and services. Then you may launch a consideration-focused video ad that goes after viewers of your prior ad.
Holiday marketing efforts involve extensive planning in advance, from Halloween to New Year’s Eve. You can take measures to make sure that your social media initiatives for the 2022 holiday season are successful by gathering crucial components and planning content in a realistic timeframe. Seek professional help from Webtek Digital, the best social media marketing agency in Dubai, and see the difference!
Do you own a WordPress business website? Security must come first if you have an online presence. And a WordPress content management system is also no exception.
No, don’t get it wrong. Overall, WordPress is the most-liked and secure content management system, but due to its open-source nature, it has a few security breaches. Fortunately, achieving WordPress security is easy if you outsource the best website developer in Dubai.
Let’s explore the details of the most widespread security flaws related to utilizing WordPress in this blog. After that, you will learn how to operate a safe and secure WordPress website.
But First, Why Do You Need WordPress Security?
The best web designing company in Dubai explains why security is a top priority for every successful WordPress website. These apply to companies of all shapes, sizes, and reputations. Cleary, it calls for your concerns as well. The reasons to secure your website include:
- It safeguards your data and reputation.
- Your clients need to have their data safe and protected.
- Google always favors secure websites in general.
- A WordPress site hack will seriouslyharm your company’s reputation and ROIs.
- Worse, you can end yourself having to pay ransomware to hackers to get back into your website.
According to a recent Google report, over 50 million internet visitors have received alerts that the websites they are visiting may be infected with malware or contain data thieves.
Additionally, each week Google blacklists 50,000 websites for phishing and 20,000 websites for malware.You should pay additional attention to WordPress security if your website is a business.
As an owner of an online business, it is your job to safeguard your company website. Wondering how can you do it? Simple, Join hands with an expert website designing company in Dubai. Here are some best practices they will follow to help your secure your website.
- Using A Reliable Web Host
Your site’s first line of protection against attacks is a reliable web host. Therefore, avoid choosing cheap shared hosting out of habit. Do your homework instead and outsource professional web developers who practice what they preach.
An expert website developer in Dubai will choose a dependable host that supports the most recent iterations of fundamental web technologies like PHP and MySQL. The professionals will make sure your host supports PHP 7 because that is the PHP version that is officially advised for use with WordPress. Be rest assured that an experienced agency will take care of all the crucial technical elements of hosting, such as security, backups, uptime, and performance.
- Using Fewer User Permissions Will Cut Down on Third-Party Risk
However, it also pertains to the passwords of other users on your website, not simply your own. Make sure everyone is permitted to perform their necessary tasks exclusively to reduce the risk they provide. For that reason, it makes sense to familiarise yourself with WordPress user roles to comprehend what each position entails and what it is capable of.
For instance, you shouldn’t grant admin access to a one-time guest blogger. Most certainly, a contributor role would be safer, as says the best web development company in Dubai.
- Using Only Premium Themes And Plugins
Only downloading plugins and themes from reliable sources is the simplest approach to ensure that they can withstand attacks. An experienced web development company in Dubai will never compromise your safety by downloading shady plugins including harmful codes and themes.
- An Upgrade To PHP’s Most Recent Version
One of the most crucial actions you can take to keep your WordPress website secure is to upgrade to the most recent version of PHP. WordPress will tell you on your dashboard when an upgrade is ready. Your hosting account will then be prompted to upgrade to the most recent PHP version. Contact the best website developer in Dubai to upgrade if you are unable to log into your hosting account.
- Enabling HTTPS and SSL
With the use of SSL (Secure Sockets Layer), which encrypts connections between your website and visitors’ web browsers, you can make sure that no unauthorized parties may read the data sent between your website and their machines.
The best web designing company in Dubai will always ask you to enable SSL on your WordPress website. It will improve SEO, but it will also have a direct impact on how visitors perceive your website. When a website doesn’t implement the SSL protocol, Google Chrome will even alert users, directly reducing website traffic.
- Laying in A Firewall
An automatic firewall keeps unauthorized traffic from accessing your network or system from the outside by placing itself between the network that hosts your WordPress site and all other networks. Firewalls block direct connections between your network and other networks, keeping dangerous activities away from your website.
To secure your WordPress website, a top web development company in Dubai advises adding the right plugin. The team will consider carefully which kind of firewall and plugin will work best for your needs before making the final decision.
- Don’t Use A Common Username Like “Admin”
Don’t make your site’s username “admin.” Because “admin” was the default username in earlier versions of WordPress, hackers had an easier time guessing it during a brute force assault.
Recent WordPress updates have changed this, allowing users to choose their username during installation. A top-notch website designing company in Dubai will make it more difficult for hostile attackers to access your website.
- Using Two-Factor Authentication
Many websites still struggle with brute force assaults even when using strong usernames and passwords. Two-factor authentication can be useful in this situation.
By requiring users to provide a code given to their mobile phone in addition to their regular login information, two-factor authentication adds a step to the login process. This can prevent automatic attacks and guarantee that hackers won’t target your website.
- Your Website Needs A Backup
It’s horrible to get hacked. Even worse is losing all of your information. That is why, a website developer in Dubai always makes sure WordPress and your host have a copy of your website’s data in case of an attack (or any other catastrophe) that results in data loss. We advise automatic backups as well. Check out our ranking of the top WordPress backup plugins.
- Increasing Security Keys
Passwords and other sensitive information are protected by WordPress security keys and salts, which encrypt data stored in browser cookies.
These authentication keys make it more difficult to guess your passwords because they are essentially a collection of random variables.
Don’t take your website security for granted. Consult Webtek Digital for the best web designing services in Dubai and give your clients one less thing to worry about. Always consider their safety even before your sales.
Looking for the WordPress Website Developer in Dubai? Do you own a WordPress business website? Webtek Digital is Best Web development company in dubai for your make best design and development services .