Guest Blogging With the Best SEO Services in Dubai
Blogging is an important marketing tool in today’s world. Blogging can help you get the right kind of traffic to your website. Guest blogging has emerged as an intriguing field in recent years. It keeps your blog page niche-oriented and interesting, and it also aids in the formation of meaningful relationships within the blogging community. You can easily find and contact guest bloggers if you have clear guidelines. Guest blogging can also help you connect with companies/brands/individuals with whom you hope to work in the future. Are you new to search engine marketing? Don’t you have enough time to focus on these hard-core technical details? Rely on Webtek Digital, a leading SEO company in Dubai that can take care of your guest blogging requirements.
What Exactly Is Guest Blogging?
Guest blogging and guest posting refer to the practice of publishing an article or a blog on someone else’s website. Guest posting has been shown to increase brand awareness and traffic to both the site and the guest blogger. If you contribute content in the form of guest posts to other popular websites in your niche, your site will gain traffic as well.
Almost anyone can write a guest post. So, why do you need the best SEO services in Dubai to help you with it? A good guest post, on the other hand, has to-the-point content that is crisp and relevant. The average length of a guest post is 500-2500 words and still be interesting to read. Longer content improves your chances of ranking high in search engines. However, just because you have more content does not mean you should stretch the length of your blog posts unnecessarily. Blogging is all about sharing topical and relevant content that your audience will find useful and worthwhile to read. Webtek Digital’s skilled team of content writers will generate readable, informative, and convertible content while the SEO professionals will take care of the ranking and traction.
What are the Perks of Guest Blogging?
Guest posting has many advantages, some of which are listed below:
- Guest blogging allows you to connect with influencers, other guest bloggers, industry experts, and a larger audience. You can even brainstorm and discuss guest post ideas with the experts of the best SEO company in Dubai.
- It expands your online reach. If the blog page on which you are guest posting has an active social media presence and shares its blog content on social media, your online reach will increase significantly.
- As a result, your social media followers will grow. More people will discover your brand/business or individual social profiles as a result of social media shares. This will affect your lead generation. In addition, when guest posting, you have the option of including information about your social media accounts in the post to which you have contributed.
- Seeking the best SEO services in Dubai allows you to create backlinks to your website. If the website or blog page for which you are guest posting is well-known and has some authority in a specific industry, the backlink on the post will almost certainly lead to more traffic to your site.
- Brings you closer to the community for which you are posting the guest blog. Not only do you attract visitors to your site as a guest blogger, but you also establish yourself as an important contributor within a specific community. This allows you to receive feedback from other bloggers and contributors in that community.
With the help of top-notch content generation and SEO services in Dubai, the quality of your content improves. Guest posting motivates you to put in more effort, time, and research into your niche and the posts you write. Because your blogs will be shared with a larger audience, you will subconsciously put in more effort and diligence in your work as a blogger.
What Should Be Your Goals for Guest Blogging?
You can’t choose the right blogs to pitch your guest post ideas to unless you know what you want to achieve by doing so. The three main goals of guest blogging, as per the best SEO company in Dubai are as follows:
- Increasing website traffic
- Making a name for yourself as a well-known blogger in your niche
- Increasing backlinks to your website through guest posts
If increasing traffic and visitors to your website is your goal, you’ll need to find blog pages that have a large audience engagement and following. A blog page with a large audience will automatically bring attention to your site. If you want to gain recognition in your niche, you should look for pages that are popular in your industry. If you want to build backlinks, which should not be your only goal for guest blogging, you should approach blog pages with a strong root domain.
Can’t decide what will be the best approach for your guest blogging activities? Webtek Digital’s cost-effective SEO services in Dubai will guide you to the right path for the best results possible.
Conclusion
While guest blogging requires you to follow the guidelines, tone, style, and format of the blog for which you are writing the guest post, you must also make an impression. With your content, you must entice readers to click on your social links and learn more about you or to want to read more of what you share. Fit in as much as you can with the site’s requirements while remaining true to yourself. Rely on the experts of Webtek Digital, a leading SEO company in Dubai for the best strategies for your guest blogging goals.
Seek Professional Delivery Mobile App Development In Dubai To Build Your Grocery App From Scratch
Seek Professional Delivery Mobile App Development In Dubai To Build Your Grocery App From Scratch
Before you begin building your online grocery store, you must consider a variety of factors that will allow you to create a grocery website that is high-performing and user-friendly, resulting in satisfied customers.
Nowadays, consumers want to know where they can get their favorite groceries quickly and affordably. As a result, diner apps and grocery delivery apps are extremely popular and fashionable. Such investments are significant, but the apps generate significant profits by serving many demanding clients.
Almost one-quarter of global consumers have already begun ordering groceries online and receiving deliveries to their door. If you also want to create a delivery mobile app for the first time or want to modify or revamp your existing app, the experts of Webtek Digital have got your back! So, here’s what the expert app developers would like to understand before starting any work:
The Project Structure and Business Model
A grocery mobile app can help an established restaurant chain or a start-up in so many ways. Meanwhile, marketing strategies for different restaurant search sites may differ.
You may require either a marketplace or a marketplace and food distribution services. Some restaurants, for example, require a large number of dispatchers and couriers, as well as vast fleets of cars and motorcycles. Other restaurants work with private drivers or cab drivers. However, not all restaurants allow outside couriers access to their sensitive information. So, it depends on your individual preferences.
Multiple restaurants, particularly small ones, operate in a freestanding model. As a result, obtaining their menu details is extremely difficult for food platform operators.
The development of a functional website and restaurant search app is part of the advertising campaign. As a result, the following elements need to be parts of your digital marketing project:
- A restaurant’s website (preferably e-Commerce)
- A panel for owners or moderators, the restaurant bar; the administrative pages of collaborating restaurants; a mobile application for couriers; and, finally, a grocery mobile application for Android or iOS devices for customers
- Your restaurant search site, like any other website, should be functional, user-friendly, visually appealing, and easy to navigate. High-definition images of dishes are required to attract users and clients. Every day, moderators and operators search the posts for the positive feedback
Plan Your App: Key Steps in Building a Mobile App
Before you begin the app development process, you must plan it. The more thorough you are at this stage, the more straightforward the rest of the grocery app development in Dubai process will be.
You probably have a good idea about the type of mobile app you want to create if you’re reading this article. This is fantastic news because it means you can begin thinking about the app in greater depth.
What If You Don’t Have an Idea for an App?
If you don’t already have an app idea, consider problems you or people you know the face and how you could solve them with a mobile app. Make a list of potential problems and solutions. Once you have a list, select some of the best ideas for further investigation. So, when you are joining hands with a leading delivery mobile app development in Dubai, discuss every detail with them.
Complete The Features You Want To Include In Your Applications
You can’t just start and finish a grocery app. When it comes to on-demand grocery app growth, there are three sides to the app. It is the application of the user. This version of the app will be hosted in the app store for uploading and installation. The consumer software must be packed with fantastic features and have an outstanding interface and UI/UX configuration.
Design and Other Considerations
Before you begin the process of developing an on-demand grocery app, you should weigh a few major factors. It would make it easier for you to prepare and sell the grocery mobile app to the customer. Furthermore, doing so will ensure that your app is more distinct than your competitors.
Some of the things you should do here are:
- Addressing the client’s pain points
- Examine the competitors’ strengths and weaknesses in great detail.
- Creating an elegant UI/UX interface and configuration
- Attempt to provide customers with a personalized experience.
What Functionality Will Your App Provide?
Next, think about the specific features your mobile delivery app will provide. Keep in mind that adding functionality increases the complexity of app development. If you hire a development team to create your app, the cost may also go up, but it would be worth hiring a professional agency like Webtek Digital. If you decide that users need more functionality, you can add it with updates.
How Will Your App Be Used?
You should have a specific target market in mind when creating your grocery mobile app. Because they are most likely your target market, think about the people who struggle with the issue you want to solve.
Before beginning the process of developing a mobile app, it’s critical to identify your target audience. Your audience’s preferences will play a significant role in many of your biggest decisions, including those regarding core features, app design, and marketing.
What Factors Affect the Price of Developing a Grocery App?
There are many factors to take into account to accurately estimate the cost of developing a grocery delivery app. The cost of developing a delivery mobile app is therefore difficult to estimate because even seemingly insignificant factors can alter it.
However, here’s a list of the key elements that have an impact on the budget:
- The number of features and how complicated the app is.
- The system that the application is being made for.
- Implementation of outside services, if required.
- The developers’ hourly rate.
Key Takeaways
A personalized shopping app can help boost sales significantly. With it, you can enhance customer service and get better, more useful feedback.
Here are some pieces of advice with you from our experience as app developers that will be useful for your grocery store business:
- Make your app user-friendly. Keep the user from having to look for a shopping list.
- Products that could contain various allergens should be labeled.
- Integrate various payment methods.
- We sincerely hope that our article has given you more information about creating a grocery mobile app.
Please get in touch with Webtek Digital, a leading delivery mobile app development in Dubai if you still need assistance with mobile app development or if you have any other questions. To book a no-obligation consultation, dial +971557872779.
How Can The Best Digital Marketing Company in Dubai Add Value to Your Business?
The majority of people in today’s world use the internet. A digital platform is the finest place to look for potential clients, regardless of what your business’s goals are. Consequently, digital marketing has to be a component of your development strategy.
The notion that only large corporations can afford to spend on internet branding is a common one. Even for tiny brands and start-up owners, it is the most economical approach to generate some buzz.
Is your company fully embracing the digital era? Losing business due to the inability to adopt new technology Online shopping is the norm for all of your potential customers. Webtek Digital, the best digital marketing company in Dubai solely concentrates on internet marketing for both small and large organizations for this reason.
Digital Marketing Is The Most Effective Branding Tool For Businesses
The use of digital technologies to promote your business is known as digital marketing. This industry is changing quickly, and you must adapt to keep up.
Because of the rapid changes in the field, entrepreneurs frequently face difficulties in implementing strategies on their own. As a result, the most convenient option for most businesses is to hire a professional agency.
The best digital marketing agency in Dubai understands your company’s objectives and current audience. They will help your brand grow at a faster rate this way.
How Can You Make Money With Digital Marketing?
Online branding can benefit your company in a variety of ways. First and foremost, you gain increased exposure to your target audience. Social media and other digital challenges assist you in reaching out to new people and converting them.
Second, you can interact with your customers more smoothly and effectively. Thanks to Webtek Digital, a top digital marketing agency in Dubai, your customers can easily reach you. They can quickly obtain the information they require thanks to digital communication. Here are some of the most essential advantages of investing in digital branding services:
- It creates numerous opportunities for small businesses.
- Assists you in increasing your conversion rate
- Improves your customer service Enhances your interaction with your customers
The Different Types of Digital Marketing and How They Help Your Business
There are numerous channels for you to explore the field of digital marketing. As an example:
Search Engine Marketing
SEO enables your company to be highly visible on search engines. You may have noticed that only the best websites rank high on Google. To put it another way, your brand’s success is heavily dependent on your ability to climb search engine rankings.
Here comes the role of the best digital marketing agency in Dubai. Your website can be at the top of the search results with the assistance of a search engine marketing expert. It almost certainly means more money for you!
Marketing on Social Media
Social media marketing is most likely the most important form of publicity right now! Instagram, Facebook, Twitter, Linkedin, and Pinterest receive millions of views per second.
Will you take the risk of missing out on the opportunity to go viral on these platforms? Isn’t that correct? Seek professional assistance from Webtek Digital, a top-notch digital marketing company in Dubai, and seize all opportunities to communicate with your customers.
Content Promotion
Copywriting is only one aspect of content marketing. It’s not just about using product information or industry jargon to get people’s attention.
Rather, it is about creating entertaining and high-quality content to capture the attention of your target users. Simply put, you need content that will keep your followers returning to your website and social media channels.
Improved product descriptions, well-written blog posts, eye-catching images, and high-quality videos are all examples of content marketing. A top digital marketing agency in Dubai will always conduct research and development before planning your content calendars.
Development of Mobile Applications
So, why do you require a brand-specific mobile application? Perhaps you already have a slew of competitors vying for the same space. As a result, developing a mobile app has become critical in today’s business world.
To begin, you must have a thorough understanding of your target audience and competitors. What type of content piques your audience’s interest the most? How do your competitors outperform you? The best digital marketing agency in Dubai always prioritizes these aspects.
E-commerce Website Design Services
E-commerce is a vital platform for purchasing or selling products online. This is a critical time for any business.
Digital Marketing Services
To reach more customers, digital marketing promotes products and services online using promotional platforms such as mobile, tablets, and other electronic devices.
Services for Web Design
Website design and development are now propelling businesses and services online. It is essential to have an online presence in any industry.
Why Should You Hire A Professional To Handle Your Digital Marketing?
When it comes to marketing, there are several advantages to going digital, and here are a few of them:
- Digital marketing experts will understand technological advancements, customer behavior, and how to interact with them.
- Using social media platforms for digital marketing, you can expand your audience and sales.
- You can interact with existing customers by sending them emails with sales and promotions. You will maintain a good rapport and increase the likelihood of customers returning at a later date if you do this.
The Final Thoughts
Because the entire world has gone digital, your marketing strategy should take advantage of it as well. Your target audience no longer gets their information from television or newspapers. They go to the internet whenever they need to know something.
So, who is the best to provide top-tier services? Look no further than the best digital marketing company in Dubai. Yes, you read that right. Even if you operate outside of Dubai, you can obtain high-quality services from Webtek Digital which has served clients from all over the world for the last ten years.
Conclusion:
Grow your business with the best digital marketing company in Dubai, Abu Dhabi, Sharjah, Ajman, and the rest of the UAE. As one of the best digital marketing agencies in Dubai, we provide unique business strategies and creative digital solutions to help UAE businesses succeed.
A Guide to Develop A Restaurant App With the best app development company in Dubai
Restaurant businesses today must provide clients with a mobile app experience. Online orders and takeout have been the sole options for eateries to remain open during pandemic-related closures in the past years. Consumer preferences and habits have altered as a result.
In the post-COVID era, ordering food, reserving tables, and discovering restaurants will all still be possible through mobile devices. Because of this, creating a mobile app for a restaurant is a great investment for attracting consumers now and in the future.
So, if you are thinking to monetize on a restaurant delivery app, Webtek Digital, the best app development company in Dubai can help you. Keep reading this blog to know how.
The Growing Demand ForMobile App Development For Ios And Android
Apps help restaurants run more efficiently, reach new customers, and keep their current clients coming back. Join hands with a leading app development agency to create a restaurant app that will help you accomplish all of these goals.
KeepTwo Points In Mind:
- For any organization worldwide, mobile consumers represent a significant target market.
- Apps are preferred by users over mobile websites. They are therefore more inclined to use your services and place orders using a mobile application.
By making a regular phone call, people can, of course, reserve a table or order delivery of meals. However, to do so, they must Google a restaurant’s phone number and inquire about the menu and other order specifics, which takes a lot of time. The majority of people would favor apersonalized mobile app, a great substitute that deliversa more straightforward scenario and faster results. So, it’s high time you think about joining hands with an android and iOS app development company in Dubai.
A Customized Restaurant App Can Provide The Following Advantages In Addition To Access To The Biggest Client Group:
- Usability: Having access to alternatives for ordering food and reserving tables whenever one needs them is useful. Ordering only requires a few touches and requires no calls or conversations.
- Reducing operating expenses: A smartphone app automates a variety of tasks, from accepting online orders to booking tables. Employee management is not necessary.
- Location-based marketing: If you own a restaurant app, you can advertise location-based offers and tell users in the area about happenings and updates in the neighborhood.
- Better customer involvement: You may greatly improve customer engagement and retention by implementing a loyalty program, referral system, customized push notifications, and other tools. Let Webtek Digital, a top-notch iOS and android app development company in Dubaihelp you build one.
- In-app purchases: a cash-free environment improves user experience. By providing customers with numerous online payment alternatives, an app streamlines the process of placing orders.
- Social sharing: Integrate your application with multiple social networks, message boards, and other services to improve client base, brand recognition, and public perception. It will have a favorable effect on business and increase profits.
- Advanced analytics:Using advanced analytics, a mobile app can help you gather data on user behavior and use it to grow your restaurant company, enhance your offerings, and schedule supplies and inventory to manage traffic at busy times.
Your customers can quickly access the alternatives they want – all thanks to your restaurant app, which also offers more convenience and consumer satisfaction. If your clients are satisfied with the service, they are more inclined to use it frequently and also refer it to others. Now you can make it your reality by hiring the best app development company in Dubai.
Restaurant Apps Types
Not just eateries have made the switch to providing services through a smartphone app. Online meal ordering and delivery services are making huge profitsby using mobile apps too. One of the many sorts of restaurant apps that are available is a smartphone app for ordering food. The most popular subcategories that are currently in high demand are shown below:
- App for ordering food and booking tables
The most typical kind of restaurant app is this one. Customers can reserve a table online and place their food and drink orders in advance when they want to visit their favorite cafe. By doing this, you can guarantee that the food will be ready when your guests reach your eatery.
These applications seek to enhance dining, shorten wait times, and arrange for fuller tables. For clients who prefer online ordering, it typically represents a particular brand or restaurant. Creating an app has become so common these days that many poorly skilled app developers are also attempting it. So, you need to be careful about selecting an expert android app development company in Dubai.
- Food Delivery App
The pandemic propelled the food and beverage sector into the future by many years, and the demand for food delivery is growing. Orders from various restaurants can be delivered using specialist meal delivery apps like Uber Eats or DoorDash. To guarantee service quality and provide more inexpensive terms, some eateries, however, opt to deliver their food on their own.
Building a restaurant app to handle delivery orders makes sense if processing orders is your top concern. Customers can choose dishes from the menu, select the best delivery option, pay for the order, and check the status of their order online using such an app.
- Application for Restaurant Locating
This kind of app displays eateries near a specific place. Looking through pictures, menus, reviews, and other details aids consumers in choosing a bar or cafe. It also provides a phone number and directions to the establishment. To learn more about how restaurant locators work, consult the best app development company in Dubai.
- Ad-supported apps
Restaurants make special offers, deals, and discounts for their consumers to increase business. The ideal way to share all of these promotional efforts with a target audience is through a mobile application. To enable users to receive additional advantages, you can also incorporate a referral program, rewards, and loyalty scheme.
- Franchise Application
As a restaurant company, you must guarantee quality and uphold appropriate branding for every outlet when providing a franchise. Restaurant franchises can manage menus, prices, specials, and online orders for multi-location chains using a smartphone app. Additionally, it enables the tracking and management of the entire company from a single dashboard, the analysis of sales and customer behavior, and the restriction of access to specific functions for different user groups. With the growing demand for mobile app development for ios and android, creating a franchise app has become easier these days.
Key Takeaways
In the restaurant industry, mobile app marketing is a potent medium for boosting revenue and cultivating client loyalty. It enables efficient operations to be carried out despite various physical restrictions like pandemic lockdowns. Additionally, it lowers operational costs for handling orders, organizing the supply of goods, and controlling several internal procedures.
Conclusion
Consult Webtek Digital, the best app development company in Dubai, if your restaurant needs a mobile app for online ordering, delivery, reservations, promotions, and other commercial activities. The skilled app developers are available to assist at every level, from outlining the future app’s specifications to ensuring proper and economical implementation and post-production improvements. Let’s convert your investment in mobile development into a consistent rise in orders, and client happiness!
Plan Your Festive Campaigns & Offers with The Best Social Media Marketing Agency in Dubai
Are you unsure about the best time to organize and start your holiday campaigns? Want a list of the essential elements for your holiday marketing plan? The best social media marketing company in Dubai has created a thorough guide on marketing campaigns for the holidays. Read this blog to know everything you need in 2022.
Why Do Social Media Campaigns Need Advance Planning?
Strategic planning, often months in advance, is necessary for a social media campaign to be effective. Without a roadmap, you risk having ambiguous goals, unfinished creative materials, and an overstuffed content calendar. You can waste money on marketing as a result and fall short of important corporate objectives.
On the other hand, with a leading social media marketing agency in Dubai, you can plan and create:
- A clear social media campaign goal for making the most of your approach, time, and money
- Complete asset lists and timetables for production, editing, and publication that are realistic
- Timelines that permit stakeholder input and approvals to lower the likelihood of publishing errors
- Calendars for social media marketing that advertise ongoing projects and holiday campaigns without saturating followers
6 Crucial Components for Your Holiday Social Media Campaigns
Holiday marketing initiatives sometimes involve several different variables. Yours might incorporate SMS marketing, PPC ads, email marketing, and social media marketing. Planning for paid and organic social media initiatives will be the entire emphasis of this article. Here you will find out how a professional social media marketing company in Dubai works.
First and foremost, when you are outsourcing the services of a social media agency, you need a tool that facilitates collaboration between you both. You need to track the components of your social media strategy and establish plans with your team. From campaign ideas and posting platforms to creative assets and promotional links to publishing dates and approval status, you can then follow it all. When you hire the best social media marketing agency in Dubai, the experts will establish a clear communication system for smooth operation.
- Objectives for Social Media Marketing Campaign
Clarify your goals first when you are consulting with the social media agency you outsourced. Your ultimate goals for the majority of your holiday marketing activities might be sales and conversions. It’s possible that you need to accomplish goals like raising awareness of recently launched products or collecting qualified leads before you can expect to boost sales and conversions.
A popular social media marketing agency in Dubai will help you set goals for each target after choosing one or more. To create measurable objectives for your team’s social media campaigns, The experts will use key performance indicators (KPIs) for click-throughs, leads, conversions, and/or income.
- The Right Social Media Platforms for Your Campaigns
After that, decide which social media platforms to employ for your holiday marketing plan. It could be beneficial to use all social media channels where your brand is present or to concentrate on only one or two. When you hire an industry-best social media company in Dubai, the experts will review your objectives for the upcoming social media campaign and the outcomes of previous marketing campaigns to make the right choice for you.
It’s also useful to think about the features that each platform already has built in. For instance, Instagram might not be a suitable fit if a landing page is a crucial component of your campaign. Likewise, Twitter might not help you get the results you want if product tagging is important to your campaign. So, work with experienced marketers and figure out the best for your brand.
- Mapping Out the Right Marketing Strategy
Once you have found the right channels for your campaigns, consider how you might use those channels to further your objectives. Make an offer to your intended audience first. The following are some ways to think about it:
- To increase sales, offer a limited-time discount or develop a promotional code.
- To create leads, offer a lead magnet that can be downloaded or viewed.
- To encourage more purchases, use a loss leader that gives something away.
- To stimulate interest and draw in more customers, create a fun giveaway program.
- Collaborate with influencers to more successfully reach new target audiences.
- To communicate with customers, gather and distribute user-generated content.
- Promote your company and increase exposure by holding a contest or giveaway.
- To increase reach and revenue beyond organic constraints, use social media advertising.
There are so many creative ways to make some noise and increase the hype about your brand, products, and services. Work with the best social media company in Dubai to find out what works the most for your campaigns.
- Creative Resources
Start compiling a list of the creative resources your campaign will require after developing a social media plan. To help you with your thinking, consider the following ideas:
- Photos and videos of your products to promote your new product range.
- Use lifestyle images and videos to give your material an authentic feel.
- Branded visuals that highlight your momentary discounts and promotions.
- Videos in form of Stories, Reels, TikTok, or YouTube vlogs.
Depending on how many social media posts you intend to publish, your social media agency will finalize the type and number of posts for your campaigns.
- Organic Content for Social Media
Start creating organic holiday marketing content once you have your offers, campaign URLs, and creative assets in place. The experts of a leading social media agency in Dubai will also provide great copywriting services to enhance your customer journey.
For instance, it’s frequently beneficial to tease your offer at the start of your holiday promotion to increase awareness. Then you may alternate postings that are sales-focused with articles that are pertinent to clients’ holiday-related problems.
- Paid Content on Social Media
Create a funnel with the help of the best social media company in Dubai to lead your target audience through the customer journey when you create sponsored content. To transform prospective customers from engaged prospects to content holiday shoppers, use remarketing audiences intelligently.
For instance, you might begin with an advertisement that focuses on raising awareness of your brand while introducing your target market to your goods and services. Then you may launch a consideration-focused video ad that goes after viewers of your prior ad.
Conclusion
Holiday marketing efforts involve extensive planning in advance, from Halloween to New Year’s Eve. You can take measures to make sure that your social media initiatives for the 2022 holiday season are successful by gathering crucial components and planning content in a realistic timeframe. Seek professional help from Webtek Digital, the best social media marketing agency in Dubai, and see the difference!
Top 10 Hacks To Secure Your WordPress Site: REVEALED By A Top Website Developer in Dubai
Do you own a WordPress business website? Security must come first if you have an online presence. And a WordPress content management system is also no exception.
No, don’t get it wrong. Overall, WordPress is the most-liked and secure content management system, but due to its open-source nature, it has a few security breaches. Fortunately, achieving WordPress security is easy if you outsource the best website developer in Dubai.
Let’s explore the details of the most widespread security flaws related to utilizing WordPress in this blog. After that, you will learn how to operate a safe and secure WordPress website.
But First, Why Do You Need WordPress Security?
The best web designing company in Dubai explains why security is a top priority for every successful WordPress website. These apply to companies of all shapes, sizes, and reputations. Cleary, it calls for your concerns as well. The reasons to secure your website include:
- It safeguards your data and reputation.
- Your clients need to have their data safe and protected.
- Google always favors secure websites in general.
- A WordPress site hack will seriouslyharm your company’s reputation and ROIs.
- Worse, you can end yourself having to pay ransomware to hackers to get back into your website.
According to a recent Google report, over 50 million internet visitors have received alerts that the websites they are visiting may be infected with malware or contain data thieves.
Additionally, each week Google blacklists 50,000 websites for phishing and 20,000 websites for malware.You should pay additional attention to WordPress security if your website is a business.
As an owner of an online business, it is your job to safeguard your company website. Wondering how can you do it? Simple, Join hands with an expert website designing company in Dubai. Here are some best practices they will follow to help your secure your website.
- Using A Reliable Web Host
Your site’s first line of protection against attacks is a reliable web host. Therefore, avoid choosing cheap shared hosting out of habit. Do your homework instead and outsource professional web developers who practice what they preach.
An expert website developer in Dubai will choose a dependable host that supports the most recent iterations of fundamental web technologies like PHP and MySQL. The professionals will make sure your host supports PHP 7 because that is the PHP version that is officially advised for use with WordPress. Be rest assured that an experienced agency will take care of all the crucial technical elements of hosting, such as security, backups, uptime, and performance.
- Using Fewer User Permissions Will Cut Down on Third-Party Risk
However, it also pertains to the passwords of other users on your website, not simply your own. Make sure everyone is permitted to perform their necessary tasks exclusively to reduce the risk they provide. For that reason, it makes sense to familiarise yourself with WordPress user roles to comprehend what each position entails and what it is capable of.
For instance, you shouldn’t grant admin access to a one-time guest blogger. Most certainly, a contributor role would be safer, as says the best web development company in Dubai.
- Using Only Premium Themes And Plugins
Only downloading plugins and themes from reliable sources is the simplest approach to ensure that they can withstand attacks. An experienced web development company in Dubai will never compromise your safety by downloading shady plugins including harmful codes and themes.
- An Upgrade To PHP’s Most Recent Version
One of the most crucial actions you can take to keep your WordPress website secure is to upgrade to the most recent version of PHP. WordPress will tell you on your dashboard when an upgrade is ready. Your hosting account will then be prompted to upgrade to the most recent PHP version. Contact the best website developer in Dubai to upgrade if you are unable to log into your hosting account.
- Enabling HTTPS and SSL
With the use of SSL (Secure Sockets Layer), which encrypts connections between your website and visitors’ web browsers, you can make sure that no unauthorized parties may read the data sent between your website and their machines.
The best web designing company in Dubai will always ask you to enable SSL on your WordPress website. It will improve SEO, but it will also have a direct impact on how visitors perceive your website. When a website doesn’t implement the SSL protocol, Google Chrome will even alert users, directly reducing website traffic.
- Laying in A Firewall
An automatic firewall keeps unauthorized traffic from accessing your network or system from the outside by placing itself between the network that hosts your WordPress site and all other networks. Firewalls block direct connections between your network and other networks, keeping dangerous activities away from your website.
To secure your WordPress website, a top web development company in Dubai advises adding the right plugin. The team will consider carefully which kind of firewall and plugin will work best for your needs before making the final decision.
- Don’t Use A Common Username Like “Admin”
Don’t make your site’s username “admin.” Because “admin” was the default username in earlier versions of WordPress, hackers had an easier time guessing it during a brute force assault.
Recent WordPress updates have changed this, allowing users to choose their username during installation. A top-notch website designing company in Dubai will make it more difficult for hostile attackers to access your website.
- Using Two-Factor Authentication
Many websites still struggle with brute force assaults even when using strong usernames and passwords. Two-factor authentication can be useful in this situation.
By requiring users to provide a code given to their mobile phone in addition to their regular login information, two-factor authentication adds a step to the login process. This can prevent automatic attacks and guarantee that hackers won’t target your website.
- Your Website Needs A Backup
It’s horrible to get hacked. Even worse is losing all of your information. That is why, a website developer in Dubai always makes sure WordPress and your host have a copy of your website’s data in case of an attack (or any other catastrophe) that results in data loss. We advise automatic backups as well. Check out our ranking of the top WordPress backup plugins.
- Increasing Security Keys
Passwords and other sensitive information are protected by WordPress security keys and salts, which encrypt data stored in browser cookies.
These authentication keys make it more difficult to guess your passwords because they are essentially a collection of random variables.
Conclusion
Don’t take your website security for granted. Consult Webtek Digital for the best web designing services in Dubai and give your clients one less thing to worry about. Always consider their safety even before your sales.
Looking for the WordPress Website Developer in Dubai? Do you own a WordPress business website? Webtek Digital is Best Web development company in dubai for your make best design and development services .
The Best Digital Marketing Agency in Dubai Talks About the Top Trends in 2022
It’s hard to believe that the year 2022 is already six months old, but it’s true. The best digital marketing agency in Dubai has been around since 2001, and the experts know all about the changes that have shaken up the marketing world over the past 10 years – both big and small. In this blog, you will learn the top trends that will continue impacting digital advertising in 2022.
It’s no surprise that the digital marketing landscape is changing as quickly as possible. The current year is shaping up to be just as eventful as the previous two.There are many changes afoot in the digital world, with tech titans constantly improving their offerings and shifting their strategies. The best digital marketing company in Dubai is embracing a few of the trends. So, without further ado, here are the new digital trends that will be making waves in the industry this year.
New-Age SEO Toolsand the Best SEO Company in Dubai
Search engine optimization has changed immensely over the years. Today, you’ll find more digital marketing agencies using real-time analytics and machine learning to help boost conversions and visibility across every platform and device. Gone are the days of one-size-fits-all strategies, modern marketers must employ tools that can personalize content with advanced analytics and AI.
Reducing the Use of Third-Party Cookies
Cookies have been used to collect information about website visitors and accurately target demographics within campaigns for almost the entire history of digital marketing. They’ve been a game-changer for marketers, but it’s time to prepare for their expiry.
To be honest, the cookie has been dying for quite some time, as observed by the best digital marketing agency in Dubai.
The Rise of Email Marketing
The demise of traditional cookies is causing an increase in the popularity of email marketing. After all, giving you someone’s email address is about as fair and consensual as advertising gets.
Email marketing is a consistently profitable field because customers who provide their email addresses are generally open to being sold to. Emails are also more versatile than many people realize, and you can use email lists on advertising platforms to replace traditional cookies and enhance customer privacy. Looking for clever email marketing tricks? The best SEO company in Dubai can help you.
Native Shopping Experiences
Native shopping refers to shopping or e-commerce properties that are seamlessly integrated into the use of non-commerce sites such as blogs, virtual reality, or social media.
The term “native” refers to the fact that users do not have to leave the website they are on to make a purchase.
After years of success, the best digital marketing company in Dubai has discovered that simplicity is what consumers want from marketers. Customers are less likely to make a purchase when they face obstacles or are unable to obtain sufficient information. In other words, the more difficult it is for your customer to work, the less likely they are to be your customer at all.
The expansion of native shopping appears to solve many of these issues by allowing users to have a barrier-free in-app purchasing experience. As the best social media marketing agency in Dubai predicts, this area will continue to grow in the upcoming years.
The Role of Social Media in Native Shopping
With its shopping feature, Instagram allows users to make immediate purchases based on promotional material. Instagram was a pioneer of this trend. Tiktok, through its partnership with Shopify, also jumped headfirst into the native experience last year. Youtube has also stated that it intends to improve its shoppable tags, which enable users to identify and purchase products seen in videos.
The best digital marketing agency in Dubaithinks this trend is likely to result in higher conversions and new opportunities for affiliate campaigns. It will help to remove friction created by influencers and personalities simply directing users to where they can make purchases.
So, What Comes Next?
Digital marketing is and will always be a difficult industry to keep up with. It’s all about mediating between your clients’ interests and the infrastructure and offerings of your business, both of which are constantly changing.
Conclusion
It’s exciting to see what the future of digital marketing holds: from Social Commerce innovations to a mass return to the humble email, the industry has proven time and again that it can adapt to new challenges and thrive. If you’re looking for the best social media marketing agency in Dubai, Webtek Digital will be your best choice.
9 Ways To Speed Up Your Website & Improve Rankings With A Best SEO Company in Dubai
You’ve finally launched your new website, but now you’re realizing that it takes forever to load on mobile devices—if people can even load it at all! Even worse, you’re worried that your site isn’t optimized for search engines, so you’re not getting the traffic you wanted and deserve. Don’t worry; these simple fixes will have your site humming in no time! Webtek Digital, the best SEO company in Dubai will show you how to speed up your website and improve SEO with these quick and easy hacks.
- A Digital SEO Company Always Performs a Page Speed Test
Page speed is a huge factor in determining your rankings, and Google recommends that your website must load in 2 seconds or less. However, you don’t want to stress about squeezing every millisecond of performance out of your website; there are plenty of other factors affecting page speed. But you should still perform a page speed test: it’s easy and free with tools used by Webtek Digital, a leading SEO company in Dubai.
- Minimize HTTP Requests
As web pages get larger and more complex, they require more HTTP requests to render. Webtek Digital’s best SEO services in Dubai keep your page load times down by minimizing how many resources you require on each page. The experts have the right tools to compress your site images so that they make fewer HTTP requests.
- Keyword selection for Best SEO Services in Dubai
A catchy blog title is great, but it means nothing if no one can find your website. It’s important to pick a keyword that isn’t too competitive—which is why you need an experienced SEO company in Dubai.
Creating a website blog page may seem like a relatively simple process, but in reality, it involves much more than picking a cool-sounding topic and hoping for success. Keyword research plays a major role when it comes to your website’s search engine rankings.
- Compressing Data
The number one issue with slow load times is big files—or, in other words, high file sizes. A webpage that’s chock-full of media (images, videos) will take longer to load than a simpler version.
You may easily minimize the load time and speed up your website by compressing your files.
A page with a lot of huge media files will be bulky and take a long time to load. However, if your files are minimal, they will load rapidly. As a result, you must reduce the size of your files while maintaining their quality.
Compressing the files will help you save space. Webtek Digital, the best SEO company in Dubai will do a compression audit to speed up your website.
The experts have the right tools that compress huge files into smaller ones, reducing download times by up to 70%. Because CSS and HTML files are typically larger, this is the best option.
- Use Caching
Caching, or caching websites for short, is a means of storing a website’s files and images on servers so that visitors don’t have to load them from your server every time they request it. In other words, you’ve already done most of the work in creating a webpage; now you just have to store those files somewhere else so that when users visit your site again and again, they’ll be able to get right where they left off without having to access your server each time.
By doing this, an SEO company in Dubai ensures that when the user returns to your website, it will load significantly faster.
This feature isn’t useful when a person visits your page for the first time; instead, it improves the visitor’s experience when they browse your site repeatedly.
- Optimizing the Metatags on Your Website
The information you see in search engine results is also known as metadata. Metadata includes elements like titles, descriptions, and image ALT tags that let search engines know what each page is about. As such, it’s a good idea to include some relevant metadata for each page of your website—or at least update it if necessary.
Webtek Digital’s best SEO services in Dubai make sure thatyour meta title has keywords. The meta description, on the other hand, is a two- to-three-lines textual explanation of what is covered on the page. It should be enough informative to entice them to visit your website.
Both meta titles and meta descriptions aid in the organic traffic generation of your website. Because meta titles are so important in search engine results, they must include the appropriate keyword.
- Reduce Script Size
A reputable digital SEO company has the right website plugins that compress your HTML, CSS, and JavaScript code before it’s served up to your visitors. This reduces load times because you’re serving fewer data over time, as well as making your site more resilient.
- Choose the Right Hosting Option for Your Website
Hosting is an area where you can save yourself a lot of money. Shared hosting is far less expensive than buying or renting your server, and it will get you up and running much more quickly. A skilled SEO company in Dubai will look for a hosting option that gives you unlimited bandwidth. You can always find ways to cut corners in other areas of your budget—but having enough bandwidth is essential.
- Creating a Link-Worthy Website
For your site to rank well, it needs lots of high-quality links pointing at it. Since Google looks at a whole bunch of different factors when ranking sites, link quantity alone isn’t enough—the links have to be coming from reputable sites in their niche. So how do you go about getting those? In short: a well-skilled digital SEO company creates great content for your website. The expert SEO writers will develop posts that are interesting and relevant and get other bloggers talking about them; encourage them to include links back to your site within their posts.
Conclusion
There you have it all. These nine tactics can help you market your company on search engine results pages. Webtek Digital is the best SEO company in Dubai that specializes in all these services.
Why Should Your Brand Work with Influencers and The Best Social Media Services in Dubai?
Do you want your small business to get more social media exposure?Do you want to see if collaborating with influencers can help?
Partnering with niched micro-influencers helps tailored social media initiatives achieve maximum brand visibility, conversions, and ROI. But, being a busy business owner, it might not be possible for you to do extensive research work, find the apt influencer that aligns with your brand and come up with branding ideas. Well, you can rely on Webtek Digital, the best social media marketing agency in Dubai.
Why Outsource Influencer Marketing & The Best Social Media Services In Dubai?
Thousands, if not millions, of people, follow social media influencers for their industry knowledge and expertise. Marketers ask influencers to review items and post complementary social media content, gaining brand recognition and credibility by leveraging influencer followers. It should come as no surprise that it has proven to be an excellent marketing strategy. Around 40% of Twitter users have admitted to purchasing something as a result of a tweet from an influencer.
The best time for your company to join the social media influencer marketing bandwagon is right now. Don’t you think so? Well, let the best social media marketing company in Dubai explain why:
The Power of Social Media Influencers
Social influencers are treated as mini-celebrities. Because of their large social media followings, many celebrities are also considered influencers. As a way to obtain access to these huge audiences, businesses are beginning to build connections with these influencers. When an Instagram model tags a designer brand in a photo of them wearing their goods, for example, the brand’s brand awareness among that influencer’s followers skyrockets.
Webtek Digital, a top social media marketing company in UAE believes that every band should reap the benefits an influencer needs to offer. Aren’t you sure why your business should do that? Read ahead to know more.
Influencers Are Not Pushy To Be Effective
According to a report, two-thirds of customers use ad-blocking software to keep bothersome online advertising at bay. Blinking pop-ups demanding “purchase me” and “click here” are annoying to customers.
Remember, your customers don’t like being forced or told what to do. That’s why social media influencer marketing has made such headway in the digital advertising sector – it’s not pushy.
When influencers talk about a brand, it contains details about their personal experience with the product they are endorsing. They don’t expect their fans to buy or consume the same things. They are just putting the choices out there in a nice light. Rather than being forced, the followers will feel motivated to try out what they are recommending.
What’s The Role Of A Top Social Media Marketing Company In UAE Here?
Now you might be wondering how can a social media marketing company in Dubai help you reach the right influencer promoting your brand? Well, consider an agency like Webtek Digital as the bridge between you, your social media influencer, and your target audience.
The experts can conduct market research, and find out the best influencer whose voice aligns with your brand, products, and solutions. The expert team will collaborate with the influencer to promote your business.
Influencers Share Authentic, Honest Product Reviews
Before purchasing your product, your shoppers read product reviews. Because of their honesty, product reviews from social media influencers are extremely successful. Influencers have complete control over what they promote on social media. If they’ve chosen to promote your product, it’s likely because they like it and think their followers will as well.
Positive, genuine buzz for your business is generated via Instagram posts, Tweets, and YouTube videos featuring your company’s items. Besides the wisdom of the influencer, the best social media marketing company in Dubai will promote the content all over the relevant online platforms. Join hands with Webtek Digital and reach millions of audiences faster than ever before.
Boost Your Search Engine Ranking
In the last several years, the face of advertising has shifted dramatically. Keyword optimization alone will have little effect on your search engine ranking. Because Google appreciates high-quality organic links, outranking your competition will be difficult if you don’t have high-authority sites referring to you.
Influencer marketing will help you develop high-quality links to increase traffic and enhance your search engine rating if you partner with a popular social media marketing company in Dubai.
Such an agency has an in-house team of bloggers for features and reviews of your products or services. Micro-influencer bloggers have a large enough following to make an impact, and their domain authority is generally high due to their influence.
Influencers Help You Build Connections
Influencers foster connections between their fans and your business. When influencers post about your brand, they’re encouraging people to learn more about it or use its services. It can be tough to begin and maintain relationships with potential clients without the help of influencers. Therefore, rely on Webtek Digital’s social media services in Dubai and let them connect you with the best influencer for your brand.
Are You Ready To Get Started?
Every social media marketing campaign requires a well-thought-out strategy. This is where Webtek Digital, the best social media marketing agency in Dubai enters the picture. The social media marketing team can conduct a competitive analysis and devise a social media influencer marketing campaign that is tailored to your budget and requirements. Get in touch with us right now to learn more about our social media marketing services!
How Does Social Media Influence SEO? The best SEO Company in Dubai Answers!
Do you want to boost the visibility of your website or blog in search engines?Are you wondering how social media can assist you?Social media and search engine optimization (SEO) are inextricably linked and will only become more so in the future. In this blog, Webtek Digital, a leading SEO and social media marketing company in Dubai will discuss how can you use both services to boost your search rankings.
When you begin a search engine optimization (SEO) campaign, you are constantly looking for ways to improve it. According to Google, social media is not a direct ranking factor for websites.Furthermore, the vast majority of social media platforms do not rank posts based on keywords.
So, how can you combine SEO and social media to increase the visibility of your brand?Let’s look at some statistics and research done by an experienced digital SEO company.
- According to records, sites at the top of Google search have the most social signals—comments, shares, and likes—when compared to lower-ranked sites.
- Even Bing’s Webmaster Guidelines state that pages with more social shares are prioritized over others.
- Experts agree that you can find out what people are looking for and then use that information to promote it with SEO on social platforms.
What Exactly Is Social Media SEO?
The search industry is constantly buzzing about how social media can impact SEO.Social media SEO refers to how social media activities can increase organic traffic to your website via search engines. Even it has become a recurring theme in several case studies as well.
The reason is straightforward though. Social media is important for SEO in more ways than one. It not only makes your SEO activities more effective but also more profitable.Yes, social media and SEO may appear to be distinct, but there is no doubt that they complement one another. That’s why, when you collaborate with Webtek Digital, a well-established social media marketing company in Dubai, the experts recommend you to subscribe to their SEO services as well.
Social Media’s Impact on Rankings, Explained by a Digital SEO Company
Social media is far too powerful a tool for brands to ignore, and unless there is a seismic shift in user attitudes and habits, its value will only increase in the upcoming years. However, are you wondering how search engines use social media to rank your website? Let’s get into the details.
While Google has changed its mind about using social signals as a ranking factor in its algorithm, the official word, for now, is that social signals (likes, retweets, pins, shares, follows, and so on) do not factor into search results.
However, even if social signals do not directly impact your search rankings, social is still a very powerful SEO tool. Here’s how:
Your Social Media Followers Matter
Though social may only have an indirect impact on your rankings, one of the ways it does so is through the strength of your community. As a measure of your authenticity, search engines consider the size of your social media following. After all, you wouldn’t have been able to build a large community of followers if you only created phony clickbait content.
Do sham users count?Webtek Digital, providing the best social media services in Dubai, says“NO”.
Because fake users cannot interact with your content. Real users who click through from your social media accounts to your website or blog and share your content will eventually boost important website statistics. As Google attempts to determine authenticity and content value, that traffic can be viewed as concrete proof that you’re doing something right.
To Make People Discover Your Website, Treat Social Media As A Search Engine
What about your social media content? Do your social media posts have any value as backlinks? For your information, social media platforms rank search results based on keyword strength and popularity, your social presence should be well optimized for SEO. Consult the experts of Webtek Digital, one of the renowned SEO services in UAE to find out what exactly works for your brand.
The best Digital SEO Company will Sync Your SEO and Social Presence
At Webtek Digital, the experts will determine your foundational SEO keywords first, and then incorporate them into the headlines, summaries, links, and bios of each of your social media profiles. Using those keywords in the captions of relevant images you post works as well.
Because of the foundational keywords built into your page, people searching Facebook or another network may come across your company. They can then be drawn into your inbound strategy’s funnel.
Using Social Media Content to Increase Your Online Presence
The power of content lies in its ability to reach beyond existing consumers to find new audiences and potential customers. Content is not only shared on blogs and other websites, but it also ranks on search engines. As a result, your social media content cansignificantly contribute to your SEO.
Using Keywords to Drive Content Development
Webtek Digital, a leading social media marketing company in Dubai, helps you to create content designed to rank for specific keywords as part of your marketing strategy to increase your overall visibility on search engines.
Social media posts can end up in places other than traditional social networks. They’re used in blog posts and articles, as well as ebooks and SlideShare presentations.
If you create social media content that others want to link to, you will gain backlinks to your social media profiles and website, effectively increasing your search engine authority.
Webtek Digital Can Help You Unlock the Link Between SEO and Social
It appears that social media will eventually be linked directly to every website’s search rankings. For the time being, your social media should serve as an extension of your SEO; an inbound marketing tactic that has a direct impact on your online reach, popularity, brand identity, and influence.
Conclusion
When creating social content, keep SEO rules in mind. If your primary goal is to help your audience find your business, you should craft messages that set you apart from the competition. Keep your content brief, smart, and easy to consume at a glance. Most importantly, make it irresistible! Feeling overwhelmed with all the information? Seek professional guidance from the best SEO company in Dubai and you are all set for growth.